The Technology for Tourism Network

The network consists of technology providers and tourism promoters. This arrangement is designed to provide both the technology push and the market pull; a platform on which issues faced by the tourism industry can be addressed by the technologists and then evaluated by experienced operators.

The aim of the network is to generate a dialogue that provides solutions to enhance the visitor experience at attractions, capture useful data about visitor behaviour, and then improve the tourism industry's analytical and planning capability in order to bring economic benefit to the stakeholders.

Some of the current members of the network are listed below in alphabetical order:

Technology Providers




Areca Design - A full service innovative design agency providing marketing support, including virtual tours and augmented reality.




Brooks Designs - a producer of bespoke applications (apps) for mobile and desktop platforms across multiple operating systems, with a specific interest in geotourism and geoconservation.



Key IQ Ltd - Business and technology catalyst, with experience of developing and deploying QR codes, NFC, and Mobile Apps for tourism.




North Hill Apps specialist developer of iOS Apple apps and Android apps for a variety of games and promotions.




System Simulation Ltd - a market leader in collections management systems for museums and galleries, as well as an experienced developer of other software applications.




Social Presence - a digital media communications agency with expertise in using social networking and digital technology as effective marketing tools.



Splash TV a film production company with a background in broadcasting that make promotional, training and instructional films for business and public sector clients.



Text Local Ltd - an award winning SMS text messaging service provider with experience of working to promote trade and town commerce.



Ventutec is a Creative Design and Digital Agency based in Worcester with a team of developers, web designers, graphic designers and marketeers that provide innovative digital solutions to a whole range of businesses including public sector organisations, large corporate organisations operating on a global basis, and SMEs.



Virtual Experience Company Ltd - developer of 3D and Virtual Reality models of historic sites and museum artefacts, using the latest developments in computer games technologies. 




Your Business FoundGoogle Maps Business View Trusted Photographer that can provide quality photographic stills and 360' panoramas to embed in Google Maps and on your website / social media pages.



Tourism Promoters



High Street Malvern - a community group that aspires to improve Great Malvern and the surrounding area to benefit local residents and visitors alike.




Malvern Bed & Breakfast Consortium - a group of local independent Bed & Breakfast / overnight accommodation providers in and around the Malverns.



Malvern Hills AONB - organisation that works with landowners and stakeholders for improved care and access to the AONB.



Malvern Hills District Council - managing all aspects of the local district at a council level, including the tourism strategy, travel infrastructure and business environment.



Malvern Hills GeoCentre - the official visitor information centre of the Geopark Way that traverses the Abberley and Malvern Hills Geopark between Bridgnorth and Gloucester.



Malvern Radar and Technology History Society (MRATHS) - a new society in Malvern to archive and promote the documents, photographs and artefacts relating to the rich technological heritage of defence research in Malvern.



Route to the Hills - an initiative to provide a long-term strategic approach to improve and enhance the public open space in Great Malvern, strengthening the links between the town, the hills and transport infrastructure.



Three Counties Showground - home to the Three Counties Agricultural Society and host to a full range of trade and business exhibitions, equestrian and canine shows, sales, fairs and rallies.



Tipple Tourism and Economic Solutions - Specialist in tourism business development and economic solutions, through consultations, and project management.



Visit Herefordshire - managing the tourism strategy and disseminating the tourist information for the county of Herefordshire.



Visit Worcestershire - managing the tourism strategy and disseminating the tourist information for the county of Worcestershire.



Worcestershire Local Enterprise Partnership - helps to shape the business environment for Worcestershire, stimulating growth of the local economy, encouraging inward investment, and boosting enterprise and job creation.



WR Magazine is Worcestershire's new publication that reflects the culture, heritage and modernity of Worcestershire. It is principally targeted at the high net-worth residents of Worcestershire in the 30–65 age range.